Gas up those Chevys and unfold your maps: It’s time to hit the road. The 2024 Killer Content Award (KCAs) winners are here, and we’re taking the scenic route to meet the winners. The annual awards spotlight the top marketers who pushed down the accelerator of their creativity and designed roadside attraction-worthy creative campaigns. But don’t worry: We’re not making any pit stops at the world’s largest ball of twine or listening to your dad’s “short cuts.” Instead, we’ve mapped out the most efficient course through Route Content. So, let’s buckle up and meet the 25 winners of this year’s KCAs — and I better not hear any “are we there yets?!” from the back seat!