2020 Killer Content Awards

SPOTLIGHTING B2B’S NEW HEADLINING ACTS

HEADLINERS

JLL • RINGCENTRAL • INTELLIGENT DEMAND & GTT • MEDTRONIC • EXPERIAN • LOLA.COM • VAUTO • EX.CO • SAMSUNG ELECTRONICS AMERICA • MOMENTFEED • CISCO PARTNER MARKETING • SAP CONCUR • SMARTVAULT • ALCATEL-LUCENT ENTERPRISE • BYTHON • DXC TECHNOLOGY • ID WHOLESALER • OSISOFT • CISCO WEBEX COLLABORATION • MANHEIM • CLIO • CARBON BLACK • 6SENSE • PAYCOR • EQUIFAX • NITTO, INC. • WALKER SANDS • OPTUM • BOTTOMLINE TECHNOLOGIES • FLEXPORT • REFINITIV • NTT • SAP • POWEROBJECTS, AN HCL TECHNOLOGIES COMPANY • U.S. CELLULAR BUSINESS • RUSSELL REYNOLDS ASSOCIATES

Many B2B brands are making beautiful marketing music. While they’re certainly adhering to best practices established by industry legends, they’re embracing new formats, storytelling methods and creative themes to break through the noise.

These are the new hit-makers and headliners in the B2B marketing world.

CATEGORIES

ACCOUNT-BASED MARKETING CAMPAIGNS

AGENCY PARTNERSHIP

AUDIO CONTENT

BUYER-FOCUSED CONTENT

CAUSE MARKETING

CHANNEL PARTNER MARKETING

CUSTOMER LIFECYCLE MARKETING

DESIGN / CONCEPT THEME

INFLUENCER MARKETING

INTERACTIVE CONTENT

MEASURABLE ROI

MULTI-TOUCH CAMPAIGN

NURTURE CAMPAIGN

PACKAGED / BUNDLED CONTENT

RESEARCH-BASED CONTENT

SALES ENABLEMENT CONTENT

SHORT-FORM CONTENT

SOCIAL AMPLIFICATION

VIDEO CONTENT

About us

Demand Gen Report (DGR), a division of G3 Communications, is a targeted online publication that spotlights the strategies and solutions that help B2B companies better align sales, marketing and disparate teams to support growth and drive revenue. DGR content and news coverage focuses on the sales and marketing tools and technologies that enable companies to better measure and manage multichannel demand generation efforts. Demand Gen Report is the only information source directly focused on this rapidly emerging business discipline.

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