Christian Lowery has led the AMER Social Selling programs for two years, where he leads trainings with sales directors, VPs and groups of more than 40 salespeople at a time. After every session, sales teams mention how much they benefit from his expertise in using LinkedIn to not only find prospects, but also nurture leads to create opportunities. Due to the program’s success, the Global Digital COE is now looking to scale it across the globe and allow sales leaders to complete a form requesting the presentation for their team.
Lowery helps fill LinkedIn Sales Navigator Licenses by showcasing the benefits to salespeople and having them request LISN seats through their field marketing counterparts. Additionally, he’s working with LinkedIn and the BDR organization leader to implement licenses for the entire BDR org, which would be used in tandem with ZoomInfo to improve lead follow up and response time.