2017 State Of Video Marketing
Written by Klaudia Tirico • August 30, 2017
Growing Preference For Video Content Results In Starring Role Throughout Entire Buying Journey
Online video will account for 74% of all web traffic this year, according to KPCB, leaving some to dub 2017 as the “year of video marketing.”
This special report will dive deep into the current state of video marketing, and will showcase real-world use case examples of how B2B companies such as Terminus, Fuze and Lenovo are making video an integral part of their sales and marketing strategies.
It will also provide prescriptive insights from industry leaders on how B2B companies can better harness the power of video in sales enablement, as well as to support relative initiatives around personalization and measurement.